Marketing Books in Ghana

Want to change Livepage language to English? Go to the English website. If someone tells you that they know everything about marketing, do not believe him! There is always an opportunity to expand knowledge and take useful techniques, tricks and life hacks into the piggy bank. Keep a selection of what entrepreneurs, small and large business owners, internet marketers, copywriters, sales managers should read: the best marketing books in one article from fundamental for beginners to professional editions. Read, apply, improve the result! About what: market analysis and segmentation, assessment of needs, requirements and requests, product testing on the market, cost as a product value, advertising skills - the main thing for beginners. After reading: the book will allow beginners not to drown in the abyss of information and understand the principles of marketing. “The goal of marketing is to make sales efforts unnecessary. Its goal is to get to know and understand the client so well that the product or service will exactly fit the latter and sell itself. " "... products are ess Marketing Books in Ghana entially sets of properties, and people choose those products that provide them with the best set of benefits for their money." About what: demonstration of the work of the mind, the process of thinking of two types - slow and fast. Why do we make irrational decisions and act rashly? Reason, logic, experience, knowledge, emotions - what influences our actions? After Reading: Become familiar with the illusions of truth and understanding, the effect of mood and halo, autocorrect, the effect of intuition and chance on thinking and acting. This will give an understanding of how people make decisions, what and why they make mistakes, what motivates them and how to influence their conscious and unconscious. "The tendency of the mind to simplify everything leads to erroneous judgments." "... the thought of money sets the mindset for individualism: unwillingness to interact with others, to depend on them or to accept requests from them." "... when faced with a difficult question, we answer the easier one, usually without noticing the substitution." About what: 6-year study, which perfectly illustrates why some people manage to take Olympus, while others do not. The results are based on an analysis of the experiences of Gillette, Nucor, Circuit City, Philip Morris and other well-known brands. After reading: you will find out what elements, conditions and factors of success are necessary to move to the next level - from good to great. The authors promise that everyone can change the strategy of the company beyond recognition and achieve excellent results. Let's try? https://jiji.com.gh/36-marketing-books

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